How Big Can Apple Go for the Display of the iPhone 6?

It didn’t take that long subsequent to the formal announcement of Apple’s newest list of models to its collection of iPhones before rumors started to kick into high gear for the iPhone 6. The iPhone 5s and 5c may have yielded high sales, but this success isn’t enough for people to let the imperfections of the latest handsets from the tech giant to just pass by. Mobile consumers are demanding the best handheld device there is. And in this light, the pressure is passed on to the iPhone 6. It is expected to deliver the unyielding demands of people for the company to continue its good standing.

One of the things in the latest iPhone models that didn’t quite work for people is its puny 4-inch display. Among the high-end smartphones available in the market today, it appears that the 5s has the smallest screen. More and more people are getting affixed to the concept of convergence, which is having a single device that can satisfy one’s every computing need, be it for plain communications, education, healthcare, entertainment, business, or anything else. And what more can be sufficient for an all-around gadget than a smartphone with a bigger display or phablet, so to speak.

There are speculations ongoing about the plan of Apple to come up with a 4.8-inch screen that will be incorporated into the iPhone 6, and this is according to Peter Misek, a well-respectable Apple analyst. Meanwhile, David Hsieh, an analyst at DisplaySearch, says that Apple is toying with two different display sizes for its upcoming iPhone 6. In his report, the company is testing both a 4.7-inch panel with 1,280×720-pixel resolution and a 5.7-inch display with a full HD 1080p resolution.

As of now, nothing is still certain on the screen size augmentation Apple is going to adapt. To start with, it’s too premature to conclude, considering that Apple has just announced just a month ago its brand new collection of iPhones. Furthermore, the plan is just undergoing the testing process. However, Ming-chi Kuo, a KGI Securities analyst who have accurately reported almost every single detail about Apple’s iPhone 5s and 5c months ahead prior to their formal launch, strongly believes that the iPhone 6′s display will measure between 4.5 and 5 inches diagonally. And because of this, the possibility for Apple manufacturing a genuinely cheap mobile phone has gotten more unlikely.

Just before anything else comes out of place, remember that these are mere speculations. As they say, “Hope for the best and prepare for the worst.” Anyway, in my humble opinion, whether or not the iPhone 6 will meet each and everybody’s expectation of a bigger display, it will still become a big hit on the mobile market. Who wouldn’t want to get their hands on the handset made by Apple-probably the greatest tech company that ever existed?

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Videos’ Contribution to Content Marketing

You may be on the fence when it comes to deciding whether you use videos in your content marketing strategy. It will require some effort for you to include videos in your strategy but you will see that it is definitely well worth the effort.

The many aspects of successful content marketing

It is a well-established and well-understood fact that you need to have a solid content marketing strategy in place in order to bring your business to the next level. Content is the most critical element for your business but there are other elements that are strong contributing factors and they are well worth considering and should be implemented and incorporated as part of your content marketing strategy. Videos, for example, will truly enhance whatever you have in your content marketing strategy armamentarium up to this point.

Even though you have a great deal of enticing, effective, educational content included in your web presence, it will always be more appealing if you add videos to it. There are many reasons why that is true. Among them is the idea that many people are visual people and videos appeal to them and allow them to relate to whatever you are trying to communicate in a way that is more effective than any other way.

Content marketing is evolving on a regular basis, just like many other aspects of business. With that in mind, it is important to understand that there are several aspects of strategic content marketing that will drive your process to success (or greater success). They are:

  • Key buyers: It is important to realize that key buyers (consumers who are driven by the need for particular products and/or services) are being swayed in some way by videos more and more often.
  • Marketer feedback: As time goes on, marketers have a greater and greater need to gather as much feedback as they possibly can.
  • Return on Investment: ROI is increasing and has been since the onset of social media and other online tools that are now making a profound difference in the success of many different businesses.

The influences that videos have on buyers

The ultimate goal for any business (this is a principle that has always been true and will be true until the end of time) is to sell that business’s products and/or services. Knowing this, it becomes abundantly clear that the buyer is really the most important person in the formula for success of any particular business. Any marketer worth anything understands that principle and should be driven by that concept. It is the marketer’s responsibility to provide valuable content to the buyer and to engage and entice the buyers in the most profound, effective manner possible. In order for the marketer to succeed at that, that person must consistently work at keeping the buyer engaged and intrigued. This will no doubt require some effort on the part of the marketer, including keeping on top of research to determine what the wants and needs of the buyer all. It is also important to understand that those wants and needs will (or at least, may) change over time. The more you can engage other people, the more effective you will be.

It is important to try to come up with new ways to engage the buyers and videos can help you to do that successfully. Videos are a rich source of valuable information for may business people with all sizes and all types of businesses.

Feedback is essential to marketers

It is not enough for you as a marketer to merely create top-quality content. You also need to determine from your target audience how that content affects them. The feedback is critical to your success because you need to take what you learn and use it to hone what you have in order to be even more effective in your business.

Return on investment

The bottom line (and the end result) is that you need to get the other person to buy whatever you are selling. When it comes to spending and making money in your business, if you can find a tool that costs little or no money yet is still effective and does what you need it to do, you are a step ahead of the game. Videos fall into that category. You don’t necessarily have to spend a large amount of money on videos and if you do it right, you can reach a large amount of people who are of the caliber that you need for your business.


Content is certainly king! There is no doubt about that. Of course, content comes in many different forms and having a large variety of effective content that allows you to reach new heights of success in business is definitely the way to go. Videos should be a part of your overall online content marketing strategy because they are an extremely effective tool to leverage. Video has taken a front seat when it comes to effective content and you need to recognize and leverage that for your business. In addition to making effective videos, you will want to post them on visual social media channels as well as providing a link somewhere within your written content.

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A BES Policy Will Keep Your Data Safe

When you use BlackBerries in your office, you need to find a quality solution to keep your data secure. There are several firms that will offer you assistance in creating a BES policy. You need to create rules that employees must follow if you want to be certain that all company data will remain in the hands of employees only. One of the biggest problems is employees accessing unauthorized apps and websites on their BlackBerry device. With the right BES policy in place, your IT team can enable passwords to prevent them from downloading unauthorized information. Choosing the right firm to work with will give you help that you need to get the greatest Bes policy for your organization. When looking to create security policies, you need assistance so that you will know that your company is always following the right path.

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Become a Professional Photographer

If you have a creative eye and talent for capturing images, a professional photography career may be for you. But where do you start? You may want to ready yourself, start small, create and expand your portfolio, and gain the experience needed for you to be a credible photographer and recognized as such. There are several ways to become a professional photographer. Here are some tips for you to get on your way:

1. Know both the business and marketing side of photography

If you are wishing to make photography a full-time career, it may be a good idea to know more than just how to take pictures, although that is a very important part of course. Whether you plan to work for yourself, a studio, or otherwise, knowing how to market yourself is key. Photographers need clients in order to stay in business. Knowing how to market, as well as network, may allow you to grow your client base, make new relations, and continue in your chosen career.

On the business side of photography, it is important to know the product you are selling. What kind of photographer do you want to be? Once you know what that is, develop a strategy to get the word out. Also, if you choose to have your own photography business, you will need to be able to manage finances, keep track of tax reports, and establish a system for keeping track of records and documents for your business.

2. Know your equipment

Some people think that in order to be a professional photographer you need the latest camera and equipment to go with it. This misconception leads people to spending more money on cameras and gadgets than they spend on rent. What is more important than having a fancy camera is knowing the ins and outs of the business, having a good eye and talent for taking pictures, and knowing how to work with what you have.

3. Decide your specialty

If you decide to earn a degree in photography, whether that be an associate’s, bachelor’s, or master’s degree, this is the time where you learn about many different kinds of photography and find out what it is you truly love doing. There may be courses you learn about in school which you may have never even considered before. This gives you a chance to develop conceptually and technically, to find your niche in this vast field, and hone in on your skills as a photographer. Once you decide what you’d like your specialty to be, then you can broaden your portfolio, giving potential clients enough information on what you can do so they can decide if you are right for them, and vice versa.

4. Build your portfolio

Whether you’re walking down the street, sitting at a sporting event, or grabbing coffee, it may be a good idea to carry your portfolio with you wherever you go. You never know when you may run into someone who may be interested in your work and hiring you. In your portfolio, you may want to have examples of many different techniques and styles of photos you have shot, as well as several examples of your specialty. That way, clients know what you are best at and also can see you are not just a one-trick pony.

5. Get started!

Having the talent for photography may be enough to start your career. However, a formal education, either on campus or online, may help you to towards fulfilling your hopes in becoming a professional photographer. In school, you learn many different areas of the field, have the potential to meet with industry insiders to pick their brains and make contacts. Take the first step in making a career out of your passion.

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